Benmarks Motors are delighted to announce a partnership between ourselves and Irish Touring Car driver Árón Taylor-Smith for the 2022 season.
The partnership sees our logo appear on Taylor-Smith’s helmet as we take our first venture into the world of motorsports, and there is no better motorsport in Britain than the BTCC.
The British Touring Car Championship is the premier car racing championship in the UK, pitting cars such as Honda Civics and Ford Focus’ against each other on race tracks around the UK. It attracts huge crowds as well as millions on the TV with races shown live on ITV4.
Taylor-Smith has a good and experienced pedigree in the BTCC, with 211 races under the Irishman’s belt and four race wins to his name. He is racing for the Team HARD outfit in 2022, who are using four Cupra Leons. His team mate will be Nicholas Hamilton, brother of Formula One superstar Lewis.
Speaking on the deal, Benmarks Motors Managing Director Mark Gregory commented: “We’re proud to support Árón for this season and hopefully it’s the start of a successful partnership together. To be associated with such a driver as Árón and seeing how hard he works, we know we’re backing the right man for the new season. We can’t wait to see the Cupra out on track this weekend.”
The first set of races for this season are this weekend at Donington Park, which sees Qualifying on Saturday followed by three races on Sunday. It will be shown live on ITV4 throughout the day with tickets still available for the event.